Suja Juice Wins 2013 Product of the Year. Suja Elements wins 2013 Best Smoothie Or Meal Replacement
Suja Juice Co., founder of Suja Juice and Suja Elements, took home the most coveted awards in the beverage industry, handed out by BevNET.com, Inc., the leading beverage oriented media company. Suja Juice was named the 2013 Product of the Year, noted for its leadership and innovation in the High Pressure Processing (HPP) juice space, and its ability to find a common and consumer-friendly ground among the cleanse and more traditional juice brands on the market. The Suja classic line, comprised of 10 flavors, is 100% certified organic and verified non-GMO. Each juice is cold-pressured using HPP to kill any harmful bacteria and preserve essential nutrition and taste. After only a year on the market, Suja is available in natural foods stores and select grocery stores nationwide and has quickly gained traction as one of the top selling juice brands. “We accept these awards with great humility and gratitude” says Suja Co-founder Jeff Church. “Our goal from the start has been to provide everyone with cold pressured juices and smoothies that deliver conscious nutrition and amazing flavor.” Co-founder Annie Lawless added, “we share this exciting recognition with our Suja partners and loyal fans who have been with us since the beginning and we look forward to the exciting innovations and launches that lie ahead.”
Suja Co.’s newest member to the family, Suja Elements, shared in the BevNET celebration winning the 2013 award for Best Smoothie or Meal Replacement beverage. Suja Elements was co-innovated with Whole Foods Market after the national retailer came to Suja Co. in search for more affordable, nutritious and organic fresh-pressed juices and smoothies – something that was lacking in their pre-existing beverage line-up. This new cold-pressured line is smoothie-based, using organic juices, blended fruit and some of the world’s best superfoods such as camu camu and baobab. With the sale of each bottle, Suja donates 20 cents to a specific non-profit that is part of the Suja Elements Cause Collective, which endeavors to raise $1 million annually and includes organizations such as Citizens for GMO Labeling, Whole Planet Foundation, Whole Kids Foundation and International Rescue Committee. “As a pioneer in the booming fresh-pressed juice movement, Suja has been one of the most exciting and successful brand launches in Whole Foods Market’s grocery department,” says Dwight Richmond, global grocery purchasing coordinator for Whole Foods Markets. “With our shared values, attention to quality and commitment to giving back, Suja was the perfect partner to help us create an exclusive, more accessible line of fresh-pressed smoothies for Whole Foods Market shoppers. These two awards are hard earned and very well deserved.”
As Suja Co. embarks on 2014, the brand looks forward to continuing their mission of sharing cold pressured juices and smoothies with everyone everywhere, supported by a new HPP facility in San Diego and a new 26,000 square feet production facility in Philadelphia.
About Suja Co.
Suja began from a shared dream to help people transform their lives through conscious nutrition. The two handcrafted lines of cold-pressured juices, Suja Classic and Suja Elements, are 100% Certified Organic and verified Non-GMO by the Non-GMO Project. All juices utilize High Pressure Processing (HPP) (also known as cold-pressure) to kill any harmful bacteria and help preserve essential nutrition and taste. Suja Classic, packed with pure fruits and vegetables, is the convenient way to drink daily nutrients the body needs and help maintain overall health. The Suja Elements juice and smoothie line is especially refreshingly delicious and packed with vital nutrients. With a wide range of cold-pressured organic offerings, Suja has a juice or smoothie for every lifestyle.
About Whole Foods Market
Founded in 1980 in Austin, Texas, Whole Foods Market (wholefoodsmarket.com, NASDAQ: WFM), is the leading natural and organic food retailer. As America’s first national certified organic grocer, Whole Foods Market was named “America’s Healthiest Grocery Store” by Health magazine. The company’s motto, “Whole Foods, Whole People, Whole Planet” captures its mission to ensure customer satisfaction and health, Team Member excellence and happiness, enhanced shareholder value, community support and environmental improvement. Thanks to the company’s more than 73,000 Team Members, Whole Foods Market has been ranked as one of the “100 Best Companies to Work For” in America by FORTUNE magazine for 15 consecutive years. In fiscal year 2012, the company had sales of $11.7 billion and currently has more than 350 stores in the United States, Canada and the United Kingdom.