SPARKLING ICE Launches Flavor Faceoff for Loyal Fans
SPARKLING ICE is excited to announce the launch of its Flavor Faceoff Social Media Contest, which will run from June 1 to July 31, 2015. With an emphasis on awarding the most loyal SPARKLING ICE fans, the brand is offering consumers the chance to win hundreds of prizes, including $300 StubHub gift cards, month’s/year’s supplies of SPARKLING ICE, and much more. Consumers can enter by registering to play on the SPARKLING ICE Flavor Faceoff website.
Most exciting, the SPARKLING ICE Flavor Faceoff grand prize winner will have their face printed on the labels of their favorite SPARKLING ICE flavor. These specialty bottles, which will be mass produced and shipped to retailers nationwide, are the first of their kind for SPARKLING ICE and provide a unique experience for the brand’s most loyal fan, who will also win a year’s supply.
Leading up to the launch of the social media contest, fans will have the opportunity to pre-register now through May 31, 2015 to receive an additional 5,000 bonus points towards the contest. At the start of the contest period on June 1, fans will begin to share original pictures, videos and messages via Instagram, Twitter and Facebook. For each social media mention including the hashtag #SparklingICEcontest, fans will accrue 1,000 points per post, with additional points awarded if friends and family share and/or like the content. Throughout the contest, challenges will be posted on the SPARKLING ICE Flavor Faceoff website as well as through SPARKLING ICE social media and disseminated via e-mail for fans to win additional daily and weekly prizes.
If you’re interested in any additional information regarding the Flavor Faceoff campaign, please feel free to contact me at the below. Additional details can also be found at www.sparklingice.com.