California-Based Pokeatery Expands Footprint To East Coast With New Store In North Carolina - Food & Beverage Magazine

California-Based Pokeatery Expands Footprint To East Coast With New Store In North Carolina

The Hawaiian-Inspired Poké Concept Is Set To Open In Charlotte, NC Before Year’s End

Pokeatery, the fresh and innovative build-your-own poké concept bringing Hawaiian flavors to the mainland, has announced its first East Coast location will be opening before year’s end in Charlotte, North Carolina. The new store will be located at 210 East Trade Street, Suite B226 inside the bustling Epicentre shopping center, Uptown Charlotte’s hub for the most unique entertainment and nightlife experiences in the city.

Pokeatery has gained much notoriety for its authentic Hawaiian flavors and customizable poké bowls, brought to the mainland by restaurant industry veterans and founders, Joann and Derek Chung. The husband and wife duo built Pokeatery’s menu on a commitment to using fresh, responsibly-sourced ingredients in all of their menu items. The core menu features completely customizable poké boxes packed with a base, sashimi-grade proteins, and unlimited mix-ins, sauces, and toppings. Additional standouts include the Millennial favorite pokecado toast (whole wheat toast loaded with avocado, fresh poké, and a variety of topping options) and Dole Whip floats (pineapple soft serve in pineapple juice), both of which will be served at the Charlotte location.

The upcoming Charlotte store joins four existing Pokeatery locations, three in Northern California and one in Austin, Texas. Pokeatery is partnered with Fransmart, the franchise development company behind the explosive growth of brands like Five Guys Burgers & Fries and Qdoba Mexican Grill, as their exclusive franchise development partner. Pokeatery is currently looking for experienced multi-unit foodservice operators to develop franchise territories in major markets nationwide. To learn about franchising opportunities visit http://go.fransmart.com/l/16992/2017-10-06/357xx7.

About Pokeatery:
Inspired by the love of the Hawaiian Islands, Pokeatery founders, Joann and Derek Chung, wanted to bring some of their favorite flavors to the mainland and offer a place where anyone could come and enjoy great poké bowls as a meal whenever they crave it. Pokeatery has taken the Hawaiian flavors of poké and updated with a modern California twist, offering several delicious varieties made with sashimi-grade ahi, albacore, salmon and more. Their sustainably-sourced, quality seafood menu is complemented with quality produce and ingredients. Pokeatery offers a wide variety of bases, sauces and toppings, allowing customers to create customizable poké bowls in a fast casual atmosphere. For more information and menu details visit www.pokeatery.com.

About Fransmart:
Fransmart is the global leader in franchise development, turning emerging restaurant concepts into national and global brands for over 10 years. Company founder Dan Rowe identified and grew brands like Five Guys Burgers & Fries and Qdoba Mexican Grill from 1-5 unit businesses to the powerhouse chains they are today. Fransmart’s current and past franchise development portfolio brands have opened more than 3,000 restaurants in 45 states and 35 countries. Fransmart and their partner brands are committed to franchise development growth—as of 2015, over 1,000 new restaurants are in development across their current portfolio.

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