Bridgestone Sponsors Safe Ride Home Program And Designated Driver Lounge At San Diego Bay Wine & Food Festival

The San Diego Bay Wine & Food Festival Partners with Bridgestone to Bring Safe Ride Home Program and Designated Drive Lounge to the Grand Tasting Event on Saturday, November 23

The San Diego Bay Wine & Food Festival is once again teaming up with Bridgestone for its 10-year anniversary event. Bridgestone is set to host the Bridgestone Safe Ride Home Program at this year’s Grand Tasting Event, taking place on Saturday, November 23. In addition to the Safe Ride Home Program, Bridgestone is also the presenting sponsor of this year’s food and wine festival Designated Drivers Lounge, which features comfortable lounge furniture and non-alcoholic beverages for guests who are looking to take a break from alcohol, said Michelle Metter, the Festival’s co-producer.

“Each year, the goal of the food and wine festival is to provide the best possible experience to all of our attendees,” said Metter. “Our partnership with Bridgestone enables us to cater to the needs of both designated drivers and fans of the event enjoying our extensive roster of wineries and spirit purveyors. We are grateful that Bridgestone understands the importance of offering an alcohol-free solution for our designated drivers, as well as a responsible transportation option to the guests who would like to take advantage of a safe ride home.”

For this year’s Bridgestone Safe Ride Home Program, Bridgestone is sponsoring a $15 discount for new Uber users’ first Uber ride on the day of the Grand Tasting Event. Existing users of Uber qualify for a $10 discount on the day of the Grand Tasting Event.

In addition to the Designated Drivers Lounge and Safe Ride Home Program, Bridgestone is showcasing its Consumer Interactive Tire Experience on-site during the Grand Tasting Event. Some highlights of the Bridgestone Consumer Interactive Tire Experience include: The Bridgestone Ultimate Journey Sweepstakes, Bridgestone Fastest Lap Competition, Performance Testimonial Booth, The Tire Advisor, and interactive tire kiosks. There will be five opportunities for guests to enter the sweepstakes for The Bridgestone Ultimate Journey customized vacation, valued at over $5,000. Bridgestone representatives will also be available to help guests find the perfect Bridgestone tire to fit each consumers’ driving needs.

Designated Driver tickets for the November 23 Grand Tasting Event during the wine and food festival give ticket-holders access to all the same gourmet food samples, from San Diego’s Top Restaurants, as normal ticket-holders. Ticket prices begin at $75 for general admission at 12:00 p.m. and $100 for early entry at 11:00 a.m., with the Festival concluding at 3:00 p.m. Grand Tasting Event tickets, which give ticket-holders access to wine, beer, and spirits, begin at $125 for general admission (in advance), $165 for early entry at 11:00 a.m. (in advance), and $200 for the VIP Experience presented by Harrah’s Rincon (in advance).

For a full schedule of events and more information on the San Diego Bay Wine and Food Festival, visit www.sandiegowineclassic.com.

BRIDGESTONE CORPORATION

Bridgestone Corporation, headquartered in Tokyo, is the world’s largest tire and rubber company. In addition to tires for use in a wide variety of applications, it also manufactures a broad range of diversified products, which include industrial rubber and chemical products and sporting goods. Its products are sold in over 150 nations and territories around the world.

SAN DIEGO BAY WINE & FOOD FESTIVAL
The 10th Annual San Diego Bay Wine & Food Festival is an international showcase of the world’s premier wine and spirits producers, chefs and culinary personalities, and gourmet foods. Held November 18-24, 2013, the event benefits culinary arts and enology schlorships awarded by The American Institute of Wine & Food and the Chaîne des Rôtisseurs. Over 200 wineries, breweries and spirit companies, 70 of San Diego’s top fine dining restaurants and 30 gourmet food companies participated in the 2012 Festival. For more information visit www.sandiegowineclassic.com. Produced by World of Wine Events and Fast Forward Event Productions.