The New Era of Protein Snacking
As the demand for high-quality protein snacks continues to soar, Jack Link’s has stepped up to the plate with its latest offering: Carnivore Bites. These bite-sized protein packs are designed for value-seeking snackers who do not want to compromise on quality. With 65 pieces made from 100% beef and offering 110 grams of protein for under $20, Carnivore Bites are set to redefine the protein snacking game.
What Are Carnivore Bites?
Carnivore Bites come in two delicious flavors: Original and Teriyaki. Each serving packs a whopping 10 grams of protein, making them an ideal choice for athletes, busy professionals, or anyone looking to fuel their day with real meat snacks. At a suggested retail price of just $19.99, Jack Link’s is providing a meat-to-money ratio that is hard to beat.
The Nutritional Benefits of Carnivore Bites
Beyond their flavor and value, Carnivore Bites are made with 100% real beef, which is not only delicious but also rich in essential nutrients like zinc, iron, and other vital components that support muscle and immune health. This makes them more than just a snack; they are a functional food that contributes to overall wellness.
Real Ingredients, Real Impact
As Holly LaVallie, SVP of Marketing and R&D at Link Snacks, states, We never stop pushing to give our consumers more of what they want, real protein and real value.
This commitment to quality is evident in every bite, allowing consumers to snack with confidence.
Market Trends: The Rise of Protein Snacks
The snack industry has seen a significant shift in consumer preferences towards high-protein options. According to recent data from Food & Beverage Magazine, protein snacks are projected to continue their upward trajectory as more people seek healthier, more satisfying snacking choices.
Targeting Budget-Conscious Consumers
Carnivore Bites are positioned perfectly to attract cost-conscious consumers who still want quality. In a market where every dollar counts, Jack Link’s has managed to deliver a product that meets both nutritional and financial needs. This strategy aligns perfectly with the current consumer trend of prioritizing value without sacrificing quality.
Innovation and Brand Strategy
Jack Link’s has a history of innovation, and Carnivore Bites are the next step in their mission to provide diverse protein options. In 2025, the company launched a co-branded product line with social media sensation MrBeast, demonstrating their commitment to engaging younger audiences.
Future of Snacking
As the food industry evolves, brands like Jack Link’s are leading the charge by creating products that resonate with modern consumers. Carnivore Bites exemplify this trend, blending quality, convenience, and affordability.
A Call to Action
For restaurant owners and hospitality leaders, Carnivore Bites offer an excellent opportunity to diversify snack offerings and cater to health-conscious and budget-savvy customers. Integrating such high-quality protein snacks into menus or retail offerings can enhance customer satisfaction and drive sales.
Stay ahead in the competitive landscape of the food industry by keeping an eye on innovative products like Carnivore Bites. Visit Jack Link’s website for additional information and explore how these snacks can be a game changer for your business.
Written by Michael Politz, Author of Guide to Restaurant Success: The Proven Process for Starting Any Restaurant Business From Scratch to Success (ISBN: 978-1-119-66896-1), Founder of Food & Beverage Magazine, the leading trade magazine and resource in the industry. Designer of the Bluetooth logo and recognized in Entrepreneur Magazine’s “Top 40 Under 40” for founding American Wholesale Floral. Politz is also the Co-Founder of the Proof Awards and the CPG Awards and a partner in numerous consumer brands across the food and beverage sector.
