Looftlighter Fires up Barbeque Season Year Round

New tool ignites charcoal, wood in under a minute without matches or lighter fluid

Looftlighter®, a brand new fire starter from Sweden, announces the U.S. arrival of the cleanest, quickest, safest, and easiest way to light your grills, smokers and fire pits.

Looftlighter®, is a metal tube punctuated with holes to allow airflow surrounding an interior heating unit. This unique gadget might resemble and sound like an innocuous hairdryer on steroids, but merely touch the tip of a Looftlighter® to wood or coals for 15 seconds, withdraw it about six inches to allow warm air to blow onto the glowing embers and within a minute a crackling fire will appear.

The patented hot airstream firing process eliminates the need for lighter fluids, along with their lingering odors and unwanted aftertastes, making your fire safer for the environment and your food better for you and your family. The Looftlighter® fire starter can be used to light any wood or charcoal-burning fire without matches, all you need is a wall socket to plug in the device or a compatible car outlet.

The Looftlighter® doesn’t throw flames, it has an automatic switch-off when the ON button is released, and its new-tech metal casing cools to the touch seconds after use making it the perfect tool for families and all grilling fanatics.

Looftlighter® retails for $79.95. For purchasing information please visit www.looftusa.com or by calling toll free (877) LOOFT-60.

About Looft

It all began 1997 when theatre director Richard Looft got angry. The chicken he barbecued tasted like lighter fluid, so Richard started thinking of a better and more environmentally friendly way to light the grill. He poured coal into a toaster, turned the flow around in a vacuum cleaner and discovered that the coal got ready to use in just a few minutes. In 2003 a prototype was presented to the Swedish Inventors’ Association. In 2005 Looft Industries Ltd was established. In 2006 the first 5000 Looftlighters arrived in Stockholm and Richard then called the most exclusive department stores. Nobody wanted even to see him, so he took his grill, placed himself outside the shops, called again to the purchasers and asked for 60 seconds of their time. They came out, Richard made his demonstration and they all ordered the Looftlighter right in the street. Today the Looftlighter is being sold as a BBQ- and fireplace lighter in all of Scandinavia, more than ten countries in Europe and now in North America.