AirTab, the leading social network app that connects people to trending dining and entertainment experiences, launches the “$25 Million Dollar Cocktail Giveaway,” which is one of the largest contests ever. A portion of proceeds of the AirTab Holiday Contest and AirTab Membership will benefit the National Restaurant Association Educational Foundation (NRAEF), a leading non-profit dedicated to empowering restaurant workers and uplifting communities. This is all part of the AirTab #saveourbars&restaurants movement, which is an effort to give back to the struggling hospitality community.
The “$25 Million Dollar Cocktail Giveaway” runs from until December 21st on the iHeartRadio networks in 48 regions and will reach more than 200 million people shared by the collective participating network of radio stations and restaurants. This contest is being promoted by iHeartRadio Celebrity DJ’s. Listeners can participate by downloading the free AirTab app for all details on the promotion that ‘gives back.’ To enter, download the AirTab app APP or go to Holiday Giveaway.
50,000 people will win a Cocktail Package with 50 Drinks in their Drink Locker, which is essentially virtual storage on AirTab app, redeemable at the participating partner restaurants nationwide. The drinks can ALSO be virtually shared and gifted to friends and family in pairs via facebook messenger, Instagram, text, or email that they can use themselves.
“We at the NRAEF are excited to partner with AirTab on this opportunity to support our nation’s restaurant workers,” said Rob Gifford, president of the NRAEF. “Restaurant workers from all backgrounds have been hit hard by the pandemic. With the support of AirTab, we can continue our efforts to provide the education, training and resources they need to get back to work and back on their feet,” adds Gifford.
“This exciting program is a “win win’ for everybody this holiday season and we expect at least 10 million downloads in this first wave of the promotion,” says Dennis Cunningham, CEO and Founder of the AirTab app. “Now more than ever people are seeking safe social distancing experiences and with this program people can gift “holiday cocktails” to redeem at your local restaurant that they can use for up to one year and help ‘#saveourbars&restaurants.”
The Holiday AirTab contest is also being supported by high end sponsors such as Bahama Boat Works. “We at Bahama Boat Works are delighted to be the first sponsor of this exciting contest that gives the gives the gift that gives back,” says Scott Henley of Bahama Boat Works.
Thousands of restaurants have already joined the AirTab holiday contest program. Restaurants can still register on AirTab to join in on the promotion at no cost to be one of the ‘winning’ restaurants. AirTab will then contact the restaurant and create a tab to help that restaurant be promoted as part of the AirTab app and program and to drive traffic to those venues.
“I am proud to work with AirTab to promote this program and help give back to the listeners, restaurants and bars nationwide” said TJ Tracey, Regional Account Executive of iHeartMedia. “This program will bring joy and give our local restaurants and bars a fighting chance.”
This marks the first national promotional program for AirTab promoted on iHeartRadio Network to support the #saveourrbars&resturants. In 2021 AirTab will promote Valentines Day, St. Patrick’s Day and other key moments to help drive traffic to the restaurants and bars.
Sponsorships are currently underway with major companies, liquor brands and restaurants. For more information on sponsorship contact sbender@bendergrouppr.com
About AirTab
AirTab is a social networking mobile app that connects trending bars and their customers. AirTab members enjoy complimentary drinks, attend live music events, and engage. AirTab is also a marketing and analytics platform for dining and entertainment industries. They provide experiences for user and insight into real-time with a proprietary Here-Now-Live platform.
About iHeartMedia
iHeartMedia is America’s #1 Audio Company reaching 9 out of 10 Americans every month.
About the NRAEF
As the philanthropic foundation of the National Restaurant Association, the National Restaurant Association Educational Foundation’s mission of service to the public is dedicated to enhancing the industry’s training and education, career development and community engagement efforts. https://chooserestaurants.org/
About Bahama Boat Works
Bahama Boat Works believes if you’re going to be on the water, you should be in the finest fishing boat possible. Manager Scott Henley and his team have dedicated themselves to making their Bahama 34, Bahama 37 and Bahama 41 the epitome of luxury fishing boats.
