Brave Robot “For the Future Fix”

Brave Robot, the newly launched animal-free dairy ice cream brand, will be offering a special-edition For the Future Fix for consumers to either celebrate or commiserate the 2020 election season, with all proceeds going toward supporting youth STEM education. Why? We’re less than a month away from the election and according to New York’s Metronome climate countdown, 7 years until it’s too late to save Earth from climate disaster.

Whether you’re a Republican, Democrat or an Independent, we can all come together around a common love of ice cream and a better future. Each For the Future Fix will include two packages leading up to the big day.

After purchasing, Brave Robot will send you a series of “get out the vote for the future” stickers and swag, along with tips, conversation topics and facts to support the smarter, kinder, gentler world they hope can come through voting.

A few days before the election, Brave Robot will ship a four-pack of pints, which will include their NEW limited-time For The Future ice cream flavor (a creamy vanilla ice cream with sweet fudge caramel swirls and crunchy cookie chunks on top, for that added bonus) for you to enjoy with friends and family on November 3rd.

Brave Robot “For the Future Fix”

Brave Robot will also be conducting a “Taste The Future” sampling tour throughout Los Angeles, Phoenix and Las Vegas, stopping at high-traffic areas and polling locations for consumers to not only try out the brand for the first time (yay, free ice cream!), but to spread awareness around the importance of voting for science for a better future.


Brave Robot is the premier brand from The Urgent Company, a new type of CPG company with a singular focus on the next generation of natural foods that harnesses the latest in innovation and science to create revolutionary, exceptional-tasting, and sustainable animal-free foods with less impact on the planet. Unlike plant-based alternatives that don’t taste like dairy, Brave Robot uses a next generation approach to making dairy itself. Made with Perfect Day, using microflora, plant sugars and some old-fashioned fermentation to churn out whey protein without the cow, Brave Robot is the true taste and texture of dairy ice cream – and just so happens to be cholesterol free, lactose free, and vegan. It’s deliciously smarter. Visit BraveRobot.Co to learn more.