The annual Dallas Cowboys Thanksgiving Day game on November 23 at AT&T Stadium will feature holiday favorite menu items that fans can enjoy across the Stadium along with two new delicious offerings: The Thanksgiving Roll and The Thanksgiving Sandwich – innovations from the acclaimed Legends Hospitality team at AT&T Stadium.


New Arrivals in Featured Holiday Fare In-Stadium on Thanksgiving Game Day


The Thanksgiving Roll  Savory herb dressing, green beans, sweet potatoes, cranberry sauce and house pecan-and-hickory smoked turkey bundled and fried in a crispy delicious egg roll wrap. Served with turkey gravy for dipping


The Thanksgiving Sandwich Famous Cowboys Mac n Cheese, cranberry sauce, house pecan-and-hickory smoked turkey, savory herb dressing, green beans and turkey gravy on a large brioche bun.


Fans also will again enjoy two annual Thanksgiving favorites that debuted in the 2019 Dallas Cowboys NFL Season:


The Thanksgiving Bowl House pecan-and-hickory smoked turkey breast piled high with savory herb dressing, famous Cowboys Mac n Cheese, sweet potatoes, and green beans, drizzled with turkey gravy, served with fresh cranberry sauce and a brioche roll.


The Thanksgiving Hand Pie All that fans love about Thanksgiving, in a savory pie! Layers of savory herb dressing, fresh cranberry sauce, green beans, sweet potatoes, house pecan-and-hickory smoked turkey and turkey gravy enclosed in a flaky pie crust.


The Legends Hospitality culinary team at AT&T Stadium has also created additional original menu items inspired by the holidays that will be served to fans in suites, from traditional turkey and pumpkin pie, to Fall Harvest Salad, Praline Sweet Potatoes, Orange Bourbon Glazed Ham and Caramel Apple Pie.




The Thanksgiving Roll

  •     Main Club North
  •     Main Club South
  •     Crisp M218
  •  Crisp M243
  •     Crisp U409
  •     Crisp U439


The Thanksgiving Sandwich

  • Main Club North Sandwich Carts MSC208
  • Main Club South Sandwich Carts MSC232


The Thanksgiving Bowl 

  • Main Club Bent Buckles (MBB208 & MBB232)
  • Main Club Sandwich Carts (MSC208 & MSC232)
  • Silver Club Bent Buckles (SBBN & SBBS)
  • Upper Concourse Bent Buckle Carts (UBB410 & UBB450)
  • Upper Smokehouse Stands (U412 and U442)


The Thanksgiving Hand Pie

  • (4) HOF Stands (The Thanksgiving Hand Pie will be served instead of the Cowboys Cheesesteak Pies on Thanksgiving Game Day)
  • (5) Stadium Drop Locations (MLGC303, MLHD318, MLHD328, MLHD342, V407)



“Bringing fans around the Thanksgiving the game day table of AT&T Stadium for this wonderful Dallas Cowboys tradition in an honor. We love creating new and exciting experiences for this fabulous holiday where delicious flavors are enjoyed by all. This day is a star highlight in our season as families and friends come together for the holidays and time together,” said George Wasai, Vice President of Food & Beverage for Legends Hospitality. “Fans are going to love The Thanksgiving Roll and The Thanksgiving Sandwich this Thanksgiving game day!”


“Our team has such joy in preparing these special holiday meals for thousands of fans across the Stadium each year for thousands of fans celebrating together in such an exciting way,” said Marcelo Vasquez, Executive Chef of Legends Hospitality at AT&T Stadium. “Combining the awe of the play on the field and a holiday celebration with family and friends is extraordinary. Making it so special for fans is an honor we cherish.”


“It is beyond exciting to develop something new with these beloved flavors for fans in The Thanksgiving Roll and The Thanksgiving Sandwich this 2023 Dallas Cowboys Thanksgiving Game Day, a legendary tradition,” said Heather Fuller, Concessions Chef for Legends Hospitality at AT&T Stadium. “We love bringing the fun and joy of Thanksgiving to the table for fans to enjoy as they celebrate with us on this beautiful holiday, with the always-exciting action and experience of game day and sports.”


Stats for a Thanksgiving Table of 90,000 Fans

Some of the delicious food stats for Dallas Cowboys 2023 Thanksgiving Game Day include:


  • 16,320 pounds of famous Cowboys Mac n Cheese
  • 5,410 pounds of Ham
  • 212 Gallons of heavy whipping cream for dessert toppings
  • 252 Gallons of cranberry sauce
  • 2,680 pounds of yukon gold potatoes
  • 13,515 pounds of turkey
  • 5,130 pounds of cornbread for dressing
  • 310 Gallons of gravy
  • 425 pounds of pecans for scratch-baked pies
  • 830 pounds of fresh green beans for signature bowls and hand pies
  • 970 pounds of pumpkin for scratch made pies
  • 2,340 pounds of sweet potatoes
  • 260 pounds of greens for salads and sides including special produce from WE Over Me Farm at Paul Quinn College



Fresh, Local Produce from WE Over Me Farm in Game Day Thanksgiving Fare

The Legends at AT&T Stadium culinary team works continually with premium growers and producers, including WE Over Me Farm at Paul Quinn College, where organic produce is grown on the College’s former football field. This innovative produce business also works to help eliminate a food desert in Dallas. Legends has purchased fine produce from WE Over Me Farm since 2009.

This year, freshly harvested and premium flavor lettuces and greens from WE Over Me Farm will be among the fine ingredients in the Thanksgiving Game Day menu items for fans.


Fans are enjoying the exciting Plant Based Touchdown menu that launched 2021-2022 Dallas Cowboys NFL Season. Inspired by game day and using PQC’s WE Over Me Farm’s organic produce grown on the Paul Quinn campus in Southern Dallas, offerings of plant-based culinary creations developed by

Legends Hospitality are available at concessions on Dallas Cowboys game days during the 2023 NFL season at AT&T Stadium.



AT&T Stadium is one of the largest, most technologically advanced entertainment venues in the world. Designed by HKS and built by Manhattan Construction, the $1.2 billion stadium features two monumental arches, the world’s largest HDTV video board cluster, an expansive retractable roof and the largest retractable end zone doors in the world. Features of the stadium include seating for 80,000 and expandability for up to 100,000, over 300 luxury suites, club seating on multiple levels and the Dallas Cowboys Pro Shop, open to the public year-round. The stadium is also home to a world-class collection of contemporary art, made up of over 90 pieces from an international array of curated artists displayed on the walls and in the grand public spaces of the venue. In addition to being the home of the Dallas Cowboys since opening in 2009, the stadium has hosted Super Bowl XLV, the 2010 NBA All Star Game, the 2014 NCAA Men’s Basketball Final Four, the 2015 College Football Playoff National Championship Game, the annual Goodyear Cotton Bowl Classic and WrestleMania 32 and 38. The venue has also played host to high school and college football, concerts, championship fights, international soccer matches, and other special events. For more information, go to www.attstadium.com.

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Founded in 2008, Legends is a premium experiences company with six divisions operating worldwide – Global Planning, Global Sales, Global Partnerships, Hospitality, Global Merchandise, and Global Technology Solutions – offering clients and partners a 360-degree data and analytics fueled service solution platform to elevate their brand and execute their vision. Currently, Legends works with marquee clients across business verticals including professional sports; collegiate; attractions; entertainment; and conventions and leisure. We are the industry leaders in designing, planning and realizing exceptional experiences in sports and entertainment. For more information, visit www.Legends.net and follow us on Facebook, Twitter and Instagram @TheLegendsWay.