FYI Brand Communications, a top boutique agency based in New York and Los Angeles, is proud to announce the addition of MYX Fusions Moscato, to its extensive client roster. MYX Fusions Moscato is co-owned by Nicki Minaj, one of today’s most influential female recording artists, and entertainment industry magnate, Mona Scott-Young. As MYX Fusions Moscato continues to gain recognition and respect with consumers and the wine trade, it is apparent that MYX is on its way to fulfilling Nicki’s bold proclamation, “MYX Fusions gives us an opportunity to revolutionize the wine industry.”
MYX Fusions not only recognizes the burgeoning Moscato movement, but improves on the overall experience of drinking it. MYX Fusions Moscato combines the excitement of fruit-infused sparkling wine with the infinite drinkability of full-flavored beer. MYX is currently available in 3 exciting flavors – Peach, Coconut and Original Moscato. The easy to open, twist off crown capped bottle provides an anytime, anywhere, ready-to-drink experience, while still delivering the elegance of a fine wine. Packaged in a sleek 6.3 oz. cobalt blue glass bottle, the beautifully designed packaging is a true representation of the premium quality beverage inside. Grab a 4-pack of your favorite flavor and #GetInTheMyx!
MYX Fusions Moscato has hired FYI Brand Communications as their general market agency of record with the focus of expanding on their media and marketing initiatives. FYI Brand Communications will work alongside 135th Street Agency, in-house marketing for MYX Fusions, to implement a national, multi-tiered PR and marketing campaign so MYX Fusions Moscato can continue to establish itself as the leading ready-to-drink Moscato in the United States. “We are so excited and honored to have been selected as the Agency of Record for MYX Fusions Moscato and are looking forward to working and making sure that MYX is a household name and leader in the wine industry,” said Tammy Brook, President,- of FYI Brand Communications.
About FYI Brand Communications:
FYI Brand Communications is a full-service firm specializing in entertainment, fashion, consumer products and non-profit PR on the cusp of all things pop culture. FYI (founded in 2001) encompasses a wide range of divisions including luxury jewelry brands, sportswear and specialty fashion brands, celebrities and non-profit organizations. FYI serves to bring superior publicity for every client, by redefining classic public relations and integrated marketing strategies in this ever-evolving industry. For more information please visit www.fyibrandcomm.com