New Farmers Market Wine: Expanding Across 10 US States
After success and strong growth in Europe brand owner company The Beverage Group has taken next step and
entered US market this year. Farmers Market can today already be found in 10 states on the east coast and has
won several medals for its quality and label design.
We see a big potential as Organic wines in US are forecasted to grow strongly over the coming year reaching 21 billion USD in value. There is also a younger generation that are predominately label shoppers and hence seeks brands standing out and provide a simple yet strong and understandable message, we believe that this target group is also more engaged in sustainability.
“We are very happy with the very positive reception and support from our distributors since our launch in May and are looking forward to supporting our existing partners as well as expanding our distribution in more states for 2024” – says Jorgen Andersson, Managing Director The Beverage Group International Farmers Market wines are currently distributed from Connecticut and are available in shops across ten states Vermont, New Hampshire, Maine, New York, New Jersey, Delaware, Pennsylvania, Michigan, from January 2024 they will also be available in Illinois and North Carolina.
Farmers Market wine is an Italian organic wine that focuses on sustainability, it is both Organic and Vegan certified and comes in a 750ml light weight bottle. The launch 2023 into the US market is with a red blend of Sangiovese/Montepulciano and a white blend of Trebbbiano/Chardonnay/Fiano. There are more wines entering the market soon, line extension of rose and sparkling it’s in finalizing process and will meet daylight during 2024. Wines have been rated and valued by international arena for last year and half. Today we proudly incorporating several top awards from London wine show, US Trade tasting and New York wine and spirits competition in 2022 and 2023.
Farmers Market Winemakers Selection RED, Montepulciano & Sangiovese Farmers Market Winemakers Selection WHITE, Trebbiano, Chardonnay & Fiano