RumChata And Pro Football Weekly Team Up For Tailgating Season
This football season, RumChata is the official tailgate drink of Pro Football Weekly. Pro Football Weekly is available in 43 million homes per week across the United States, and is one of the country’s oldest and proudest traditions in NFL analysis.
“RumChata has always been considered the must have spirit for any party,” said Tom Maas, RumChata founder and master blender. “This time of year, that means tailgating. Whether outside the stadium, in your home or out in the backyard, RumChata has quickly become a tailgating tradition.”
Pro Football Weekly’s 30-minute television program features an all-star lineup including Chicago Comcast Sportsnet anchor Pat Boyle, Chicago Bears legend and NFL Hall of Famer Dan Hampton, former head coach Dave Wannstedt and Pro Football Weekly editor Hub Arkush.
RumChata sponsors “The Tailgate Talk Treatment” segment on the broadcast and website during the regular season and playoffs. The sponsorship includes set signage, live-read commercials and open and close billboards.
The versatility of RumChata has made it a tailgate favorite for football fans all around the country. RumChata is enjoyed as a shot or refreshing cocktail on ice in warm weather or used as a delicious creamer to spike coffee or hot chocolate when the temperature gets cold.
RumChata is available in all 50 states at an average retail price of $19.99 for a 750ml. More about RumChata and where it is available can be found at www.rumchata.com and on the RumChata Facebook page.