Rolling Stone Live was an immersive activation and pool party presented by Meta, Resorts World Las Vegas and Matua Wine. The exclusive bash that took over the ARRIVE hotel grounds in Palm Springs, CA on April 16th during Coachella Weekend 1.
Live performances took place by Grace McKagan, BLXST and Carwash, James Hype and perennial festival headliner Gryffin. Plus special guest DJ sets by Denise Love Hewett and Tolula Adeyemi.
The festival experience included a Matua Wine chill zone and beauty bar featuring facial glitter and rhinestones and hair braiding, a pop up wine bar and VIP Matua branded cabana poolside. Talent attendees throughout the day that chilled off with Matua and engaged in the beauty services included Ashley Haas, Scheana Shay, Abby Champion, Alexis Ren, Taryn Manning, Hannah Stocking, Natalie Alyn Lind, Marta Pozzan, Annd DePalma, and many more.
Supermodel Alessandra Ambrosio enjoyed refreshing glasses of Matua Wine Sauvignon Blanc while spending the afternoon in their VIP Cabana with friends, celebrating festival weekend at the Rolling Stone Live event.
Matua Wine was Founded in 1974 by the Spence brothers, Bill and Ross, Matua was the first to produce Sauvignon Blanc in New Zealand. Matua’s pioneering spirit revolutionized the New Zealand wine industry, and New Zealand Sauvignon Blanc is now a global phenomenon. Matua also developed its own Chill Check which uses thermographic label technology to show when Matua is chilled to perfection – an industry first within the wine category.
Fast forward to today, Matua and summer are perfect partners, and the brand cherishes the ritual of enjoying a refreshing glass of wine in the sun.
“There’s nothing quite like taking the time to relax, setting up a bottle of crisp Matua in a bucket of ice and pouring yourself a cold glass.” – Matua Brand Team
For more information, visit https://www.matua.co.nz/