Calling All Ice Cream Lovers: The Great Drumstick Summer Road Trip Campaign

Drumstick’s new campaign encourages consumers to take a break from their 9-5’s in celebration of their 95th birthday, by hitting the open road with friends and family, for a chance to win and customize the Drumstick vehicle of your DREAMS.  And yes- sundae cones are always in reach (while they ride in style…and great taste)!


The Great Drumstick Summer Road Trip Campaign

Complete all 11 stops of The Great Drumstick Summer Road Trip and you’ll be entered to win a new road trip vehicle. A cobalt blue exterior or interior lighting (Dr. Umstick’s favorite color)? A motorcycle with a sidecar that doubles as a freezer? Glove compartment that keeps Lil Drums cold and within reach? Drumstick will hook you up with the ability to build your vehicle to accommodate your next adventures with Drumstick handy.


  • Coney Island, Brooklyn, New York – Get your cone on
  • Plains, Georgia – “Smiling Peanut” statue – We love our peanuts
  • Warren, Ohio – World’s Largest Drumsticks – Get your rock on
  • St. Louis, Missouri – Forest Park, the site of the 1904 World’s Fair – A lot debuted at the 1904 fair. X-rays, fax machines… and the ice cream cone
  • Durant, Oklahoma – World’s Largest Peanut Sign – There can only be one (kinda)
  • Fort Worth, Texas – The Stockyards – In honor of the birthplace of Drumstick
  • New Salem, North Dakota – Salem Sue – Wow. Just wow.
  • Bryce Canyon National Park, Utah – Celebrating 100 years, we’re only a few years behind you
  • Las Vegas, Nevada – World’s Largest Chocolate Fountain – Keep the chocolatey times flowing
  • Los Angeles, California – Chicken Boy Statue – Did you know Drumstick was named after a chicken leg? Oh, you did? Ok.
  • Oakland, California – Drumstick HQ – Dreyer’s Grand Ice Cream


  • Join one of Drumstick’s biggest fans, Dr. Umstick, as he reveals his personal ultimate summer road trip, the Drumstick Road Trip.
  • Each stop is inspired by the iconic Drumstick sundae cone we all know and love, whether you’re smiling at the Smiling Peanut in Georgia, checking out the World’s Largest Chocolate Fountain in Las Vegas, or visiting Drumstick HQ in Oakland.
  • How to enter? At each stop on your Road Trip, snap a photo or video with a Drumstick or Drumstick box and post it to Instagram or Facebook with the hashtag #DrumstickRoadTrip and tagging @Drumstick.  Visit for official posting instructions to receive entry credits.
  • Can’t hit all stops? No problem. Even if you can only make it to a few stops, be sure to tag Drumstick and you’ll automatically be entered for a chance to win a YEAR’S SUPPLY of sundae cones or iconic Drumstick merch. Each post is an additional entry.
  • Rev up your engines… the Drumstick Road Trip kicks off on the first day of summer, June 21st, and runs through the last day of summer, September 22nd.Read Also: MAINE Ibiza, a new hotspot on the White Isle, is now open – F & B