KRAFT FOODSERVICE launches revolutionary new dressings packaging

KRAFT FOODSERVICE launches revolutionary new dressings packaging

Dynamic Family Eatery will Feed and Delight Families

Kraft Foodservice launched the YES Pack, a game-changing dressings package designed to deliver unprecedented yield, superior ease, and improved sustainability.

The KRAFT YES Pack—which stands for Yield, Ease and Sustainability—provides foodservice operators with the same delicious KRAFT Dressings they rely on today, in new innovative packaging. The YES Pack has been thoroughly researched and tested and is designed to help operators manage costs and optimize back-of-house efficiencies.

This innovative packaging will help operators easily squeeze out up to 99% of the dressing inside and avoid the messy jug scraping that is common with traditional one-gallon jugs.  Top and bottom handles on the package provide faster and more accurate pouring, with reduced spillage.  In addition, the unique eco-friendly design can reduce solid waste and costs associated with waste removal.

 Available in a 2/1-gallon format, the YES Pack also allows operators to stock a greater variety of flavors with a smaller investment.

 To learn more about this groundbreaking new way to deliver high-quality, in-demand KRAFT Dressings visit kraftyespack.com.

The KRAFT YES Pack will be at the 2012 National Restaurant Show, from May 5th-8th at Booth Number 3880. To set up a time to visit the booth and interview Stacey Rychlewski, Business Manager at Kraft Foods, please contact Carolyn Lewis at Carolyn.Lewis@thefoodgroup.com or 212-329-6273.

About Kraft Foods

Kraft Foods Inc. (NYSE: KFT) is a global snacks powerhouse with an unrivaled portfolio of brands people love. Proudly marketing delicious biscuits, confectionery, beverages, cheese, grocery products and convenient meals in approximately 170 countries, Kraft Foods had 2011 revenue of $54.4 billion. Twelve of the company’s iconic brands – Cadbury, Jacobs, Kraft, LU, Maxwell House, Milka, Nabisco, Oreo, Oscar Mayer, Philadelphia, Tang and Trident – generate revenue of more than $1 billion annually. On Aug. 4, 2011, Kraft Foods announced plans to divide and create two independent public companies: a high-growth global snacks business and a high-margin North American grocery business. The transaction is expected to be completed before the end of 2012. A leader in innovation, marketing, health & wellness and sustainability, Kraft Foods is a member of the Dow Jones Industrial Average, Standard & Poor’s 500, Dow Jones Sustainability Index and Ethibel Sustainability Index. Visit www.kraftfoodscompany.com and www.facebook.com/kraftfoodscorporate.

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