NORSELAND INTRODUCES JARLSBERG ORIGINAL CHEESE DIP AT WINTER FANCY FOOD

Norway’s largest producer, distributor and exporter of dairy products, and makers of Jarlsberg, the #1 brand of specialty cheese in America—is pleased to introduce Jarlsberg® Original Cheese Dip.

Jarlsberg, with its unique mellow-nutty flavor, is the main ingredient and combined with red onion and mayonnaise to create a hearty, deliciously addictive dip that’s perfect for instant entertaining and casual get-togethers.  It travels well, too, for picnics and tailgating, or can simply be used to enhance any number of recipes.  The 8-ounce microwavable container makes it super convenient for quick, easy usage, has a guaranteed 45-day shelf life from shipping, and bears Jarlsberg’s distinctive bold yellow, red and blue colors and logo.

“With refrigerated dip revenues up 1.7% from 2010, we’re excited to introduce this entry to the category,” says Deanna Finegan, Norseland’s Marketing Manager.  “Preliminary results among consumers who’ve sampled confirm our expectations for Jarlsberg® Original Cheese Dip to be an extremely popular product as it hits every mark:  great flavor, convenience, reasonable price point and trust in a brand that offers consistent value and quality.”

Jarlsberg Original Cheese Dip, in addition to Norseland’s premium portfolio of specialty cheeses, can be sampled at this winter’s Fancy Food Show, Booth #4705.