America’s #1 Brand of Premium Round Field Tomatoes, Heads West!

Flavorful Brands, LLC proudly brings the garden-fresh flavor of Tasti-Lee® premium vine-ripened tomatoes to California, Nevada, and Hawaii! A Longtime favorite in the eastern US, Tasti-Lee® is the nation’s leading brand of premium vine-ripened round field tomatoes. Tasti-Lee® puts an end to “PTT” (“Perfectly Tasteless Tomatoes!”) by bringing back to consumers what has been missing for decades in store-bought tomatoes: a juicy, vine-ripened round field tomato that has perfectly balanced home-grown flavor, and is both non-GMO and available year-round. With its deep crimson red color inside and out, Tasti-Lee® is also a fantastic and firm slicing tomato with high levels of lycopene and a very long shelf life. Tomato experts and executive chefs love this tomato. Consumers praise Tasti-Lee® tomatoes as “great-tasting, beautiful looking, and nutritious for you.” Supermarkets and shoppers alike revere the Tasti-Lee® name as a symbol of premium quality. And the American Heart Association approves Tasti-Lee® as Heart-Healthy–their symbol on our package is proof!

How do we do this? The old-fashioned way–Seed, Soil and Sun! It all starts with the unique and superior Tasti-Lee® non-GMO hybrid seed grown in nutrient rich soil. Then our tomatoes are sun-ripened on the vine by Mother Nature–and we never force ripening with ethylene gas. Grown and hand-harvested by a select network of exceptional and incredibly hard-working family farmers, Tasti-Lee® maintains the highest standards of freshness and quality from our fields to your kitchen table.

Taste the difference of new Tasti-Lee® premium vine-ripened tomatoes for yourself and find out why consumers in the East ask for Tasti-Lee® by name. Because they are infused with juicy, fresh-from-the-garden tomato flavor and deep crimson red color, you can be confident in adding Tasti-Lee® tomatoes to your favorite salads, sandwiches, salsas, and sauces. Now available year-round in the West, including Safeway Stores throughout California, Nevada, and Hawaii, Save Mart, and Raley’s Supermarkets.

Bring home a bag of the garden-fresh taste of heart-healthy, all-natural Tasti-Lee® premium vine-ripened tomatoes–now available in convenient grab-and-go, 100% recyclable packaging in the produce section. Available organically grown, too!

Look for Tasti-Lee® recipe cards, featuring additional product information and inspirational meal ideas, at every Tasti-Lee® product display where you shop. “Like Us” on Facebook, check us out on Instagram and be sure to visit to learn more this beautiful tomato, get coupons, and find the closest retailer stocking Tasti-Lee® tomatoes near you.

About Flavorful Brands, LLC:
Flavorful Brands: Little Seeds, Big Ideas™, is a newly founded and innovative fresh produce marketing company that owns Tasti-Lee® tomatoes, the leading brand of premium vine-ripened round field tomatoes in the US. A partnership of LHF, Inc., Marrero Ventures, Inc., and Bejo Seeds, Inc., our vision is “Inspiring People to Eat Better Every Day.” Our mission is to bring amazing premium-branded, value-added produce to consumers that deliver great taste, convenience and nutrition to their meals and snacks.

From Seeds to Smiles®, Flavorful Brands is able to harness the established vertical network of our partners, including Bejo Seeds (one of the world’s best non-GMO hybrid seed developers), with our exclusive and exceptional growers and distributors, to guarantee unrivaled flavor and premium quality, meeting the demands of knowledgeable consumers who expect superior flavor, performance, and responsibly-sourced vegetables. Learn more at