Fogo de Chão Debuts “Bar Fogo” Nationwide

Featuring a Contemporary Bar Menu Concept Built for Socializing and Highlighted by Brazilian-inspired Culinary Innovation

Fogo de Chão Debuts “Bar Fogo” NationwideAfter carefully listening to feedback from guests who were looking for a more casual way to enjoy Fogo de Chão, the Fogo culinary innovation team spent 2013 researching, experimenting and developing a solution. The result is Bar Fogo, a modern menu concept available at every Fogo de Chão bar that features light and shareable small plates, signature caipirinhas, new specialty cocktails and beers, bold red wines, and refreshing white wines.

The Bar Fogo experience is designed to engage guests with authentic Brazilian tastes and flavors in an environment where socializing is key. The new menu provides a fun environment for unwinding after work with colleagues, catching up with old friends, and of course making new ones. As of May 1st, 2014, the bar area at every Fogo de Chão across the U.S. has offered the Bar Fogo menu with the same high level of quality and service that the restaurant is known for.

“We piloted the Bar Fogo concept by launching it at the San Diego and NYC locations in conjunction with the restaurants’ 2013 openings,” says Fogo de Chão Director of Marketing Andy Feldmann, “The response from our guests was tremendously positive and it helped us develop our grand vision for a national rollout of the Bar Fogo concept.”

Fogo de Chão Debuts “Bar Fogo” NationwideOne of the standout options on the Bar Fogo menu is The Picanha Sirloin Sliders, which feature thinly sliced house specialty picanha topped with chimichurri aioli, and served on the famous Fogo de Chão pão de queijo cheese bread. The sliders are a fun and distinctive appetizer, perfect for sharing. Other favorites include the Grilled Spiced Shrimp Skewers served with passion fruit sauce to dip or drizzle over the top, and the Polenta Fries served with a sweet and spicy Malagueta dipping sauce. In addition, the popular Superfruit Lemonade and classic Caipirinha are refreshing companions to any Bar Fogo small plate.

Preview the full Bar Fogo menu at:

The full dining menu at this authentic Southern Brazilian steakhouse features an extensive variety of delectable, fire-roasted meats that are specially carved to each guest’s preference. Diners can enjoy selections such as the house specialty picanha sirloin, filet mignon, ribeye, lamb chops, chicken wrapped in bacon, and pork ribs, to name a few, or try the newly-introduced lighter seafood selection.

Fogo de Chão Debuts “Bar Fogo” NationwideAdditionally, Fogo offers a colorful gourmet salad and sides bar with an abundance of fresh and seasonal choices, and Southern Brazilian side dishes such as pão de queijo (warm cheese bread), crispy hot polenta, and caramelized bananas are served family style. A tempting dessert menu, creative and classic cocktails, and an award-winning wine list complement the dining experience. With Brazil hosting worldwide sporting events in 2014 and 2016, all eyes are on Brazil, and this is the perfect way to learn the culture and partake in its unique cuisine.

Fired up? Contact me to book a Brazilian-trained culinary team member to walk your audience through some of the most popular appetizers and cocktails at your TV studio. Or, come out with your crew to the nearest restaurant for grilling or small plates and drink preparation demos on premise. We’d love to share the culture and flavor of Fogo’s Brazilian-inspired small plates menu and gaucho chef secrets that will interest your viewers/readers.

About Fogo de Chão
Fogo de Chão Churrascaria – Brazilian Steakhouse was founded in 1979 in Porto Alegre, Brazil and expanded into the U.S. in 1997. There are currently 33 locations throughout Brazil and the United States, with the recent openings in New York City, San Jose, Portland, and the Jardins neighborhood of São Paulo.

Check out “The Gaucho Way”, a documentary-style video that is shot through the eyes of real Fogo de Chão Brazilian gauchos and explores the restaurant’s deep cultural roots in Southern Brazil.