A NEW LEGEND IS BORN WITH- SPLENDA Naturals Stevia Sweetener – Food & Beverage Magazine

A NEW LEGEND IS BORN WITH- SPLENDA Naturals Stevia Sweetener

Sometimes it takes a legend to reinvent the entire landscape. In the case of the SPLENDA® Brand, they are raising the bar on sweeteners with a new 100 percent natural and great tasting product: SPLENDA® Naturals Stevia Sweetener. Consumers are loud and clear as they demand more natural foods, and now natural meets delicious with SPLENDA® Naturals.

The stevia plant is noted for producing a product that is 200 times sweeter than sugar yet has zero calories and does not raise blood sugar. Unlike other stevia products that use Reb A and can have a bitter aftertaste, SPLENDA® Naturals Stevia Sweetener gets its sweetness from a different and tastier part of the stevia leaf: Reb D.  Now restaurant guests finally have a low-calorie sweetener option that is 100% Natural, Non-GMO and great tasting with no bitter aftertaste.

With the SPLENDA® Brand leading the way as the first to offer the best-tasting stevia on the market today, chefs and foodservice professionals have much to gain from the all-natural new product. At the National Restaurant Association Show, SPLENDA® Naturals took center stage with Chef Diane Henderiks who whipped up delicious recipes using the new natural product. Working to a standing-room-only crowd, Chef Hendriks wowed attendees who created and tasted both smoothies and mocktails.

Chef Diane Henderick

Chef Hendriks, who is a Registered Nutritionist, Dietitian, and Certified Personal Trainer, said that “focusing on the idea that delicious taste drives all cooking,” inspired her to create new healthier recipes tailored to driving profitable beverage sales for foodservice operators. “Natural sweeteners should be not just better for you, but delicious to boot,” said Chef Henderiks. “I am amazed that this new product SPLENDA® Naturals can do so much – with no artificial ingredients and zero bitter aftertaste.

It is really a breakthrough. It’s just fantastic, for anything from salad dressings to any recipe that calls for sweetness. It’s a game changer for the foodservice industry.” Besides the great taste, she noted the calorie and sugar reduction is also a “sweet spot” for her since this chef is all about healthier eating. “Diners like me and imbibers and drinkers are now looking for healthier options in restaurants and bars, but we don’t want to give up taste,” said Chef Hendriks. “For instance, if you like margaritas, then you are looking at an average of 400 – 500 calories or more. It is so much less when using Splenda Naturals, so it’s a wonderful option.

You are cutting back on all the sugar and calories. My strawberry mocktail and my Moscow mule are ONLY all about 50 calories, pre-alcohol.”

With consumers searching for healthier, more natural products, SPLENDA® Naturals can be a great tool for restaurants looking for delicious yet low- calorie menu options. Beverages made with SPLENDA® Naturals cannot only provide restaurant guests guilt-free drink options but can also drive beverage sales for the restaurants that offer them.

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