The team behind world-famous ultraclub, E11EVEN Miami, and premier restaurant management group, The Restaurant People (TRP), are joining forces to bring an exciting new world-class culinary experience to the city of Miami, with Giselle. Situated on the rooftop of E11EVEN Miami, in the heart of Downtown’s Arts and Entertainment District, Giselle Miami will serve as a lively addition to the local culinary scene, merging exquisite design, globally inspired taste, elevated cocktail programming, and supreme hospitality-driven service in a warm, sexy and authentic atmosphere. Set to debut in early 2023, Giselle Miami will transport guests on a journey to experience the world behind the eyes of Giselle.
“After searching for two years for the perfect partners to work with us to transform the rooftop space at E11EVEN Miami, we found the perfect synergistic fit in Tim Petrillo and Alan Roth of The Restaurant People, who share our vision of bringing a top-notch, global concept with spectacular hospitality to Miami,” said Dennis DeGori, Owner of E11EVEN Miami. “We are looking forward to sharing more details about Giselle and can’t wait to welcome all our guests soon.”
Giselle is sophisticated yet eclectic, seductively captivating, edgy, and outright extravagant on every level, from her presentation to the sense of mystery she evokes in each guest that walks through her doors. The team tapped international award-winning South Africa-based interior architect Tristan du Plessis to completely transform the space with high-style design, modern elegance, and custom-made decor elements from all around the world, including Italy, Netherlands, Paris, London, Greece, New York, South Africa, and Miami.
“We couldn’t be more excited to partner with the team behind E11EVEN Miami to create a world-class culinary concept that fuses elevated culinary offerings in a glamorous yet inviting space,” said Tim Petrillo, CEO & Co-Founder of The Restaurant People. “The team behind E11EVEN Miami has created one of the most iconic venues in the history of Miami, and we look forward to being a part of it.”
Chef Gustavo Zuluaga brings years of experience to the anticipated concept and has designed a menu packed with unexpected flavors and refined international influences. Guests can look forward to fresh, globally-inspired fare enriched with Giselle’s signature added flair. An indulgent collection of skillfully crafted cocktails and an extensive list of high-end wines and spirits will lure guests in with names, flavor profiles, and presentations that provoke thoughts of memorable adventures and nights out on the town.
“The rooftop at E11EVEN Miami allowed us to create Giselle, a spectacular setting where each space within the venue offers its own unique personality and bespoke backdrop,” said Alan Roth, Miami Partner of The Restaurant People. “We can’t wait to introduce guests to Giselle, our crown jewel.”
Made in Miami and known worldwide, the E11EVEN name is synonymous with forward-thinking hospitality, groundbreaking innovative entertainment experiences, and living life to the fullest. The E11EVEN brand made its debut in 2014 when E11EVEN Miami, the award-winning ultraclub, opened its doors in downtown Miami. The landmark destination is the highest-grossing nightclub per square foot globally, further establishing its presence as one of the most sought-after clubs in the world. Today, the E11EVEN ecosystem includes: E11EVEN Life is a hat & apparel division that sells over $1 Million in branded caps a year; E11EVEN Vodka is a women-owned, ultra-premium spirit in which E11EVEN licensed its intellectual property; E11EVEN Sound by DAS Audio brings sound back to the forefront of the nightclub sensory experience and can be found in venues in 13 countries; E11EVEN Hotel & Residences and E11EVEN Residences Beyond are sold-out twin 65-story high-rise towers in downtown Miami with 850 units. Connected by a sky bridge, the property boasts a pool club, Chopra Spa, and 5-star dining; E11EVEN Crypto launched to create various NFT collections starting with the sold-out 11 Captain’s Club on the Ethereum blockchain; E11EVEN Music is a record label and artist/producer management company that first artist 11APE was born meta-primate #11 in the Bored Ape Yacht Club; and the newest venture Giselle Miami, in partnership with The Restaurant People, that come January 2023 will bring an exciting world-class culinary experience to the rooftop of E11EVEN Miami.
ABOUT THE RESTAURANT PEOPLE (TRP)
Founded in 1997, The Restaurant People (TRP) has developed, managed, and operated more than 90 restaurants since its inception, delivering ground-breaking culinary and hospitality experiences that engage South Floridians and continuously exceed expectations. The premier Fort Lauderdale-based hospitality group has conceptualized and brought to life some of the most in-demand restaurants and nightlife venues in the market for over two decades, including the recently reimagined YOLO and O Lounge, S3, Boatyard, Rooftop@1WLO, Casablanca Café, TRP Taste, Java & Jam, and the most recently opened Rosa Sky. TRP’s Executive Team is comprised of Tim Petrillo, co-founder/CEO; Executive Chef Peter Boulukos, co-founder/culinary director; Alan Hooper, co-founder/construction development manager; Aaron Abramoff, chief financial officer; and Stavros Florias, chief operating officer, along with Alan Roth, Miami venture partner. Roth brings nearly three decades of culinary and nightlife business in the Miami Market to the partnership with focus on concept, atmosphere and execution. Brokering and fostering relationships in the development of projects like Rumi, Ricochet, The Standard and more, Roth has a proven record of success. Roth, combined with The Restaurant People, are a dynamic team that has helped breathe life back into the Fort Lauderdale and Miami culinary and nightlife scene for more than 20 years. TRP’s corporate headquarters is located at 221 S. Andrews Avenue in Fort Lauderdale, FL. For more information, visit therestaurantpeople.com.